Tuesday, November 12, 2013
DIY Blog Tour: PR Page
When bloggers agree to be a part of your tour, you're going to send them everything they need. But we all know how easy it is to lose information. I'd suggest creating a hidden page on your website or blog just for the blog tour. Include all the basic information that every blogger needs for their post as the cover photo, blurb, buy links, bio, head shot and basic book info.
Be sure to include a schedule of when each blogger is hosting in case anyone gets confused about which day they go live.
Another section should include all of your contact information. Include all your basic links for social media and website. But also include your personal info such as a cell phone number. You want to make sure that if anyone has any last minute issues, they have no trouble getting in touch with you.
A few weeks before the tour, and again right before it starts, send a link to this page out to everyone participating in the tour. Not only will you look a professional, but you'll make life much easier on your hosts, which makes them more likely to work with you again in the future.