Weird things I did while marketing my book

I expected the month before my book release to be nutty. The reality took crazy to a whole new level. Now that it's over I can look back and laugh, but at the time I was pretty certain I was loosing it. So here are a few of the oddest behaviors I developed pre-release.

1. Check numbers obsessively. This isn't so strange and all authors do it. What I didn't expect would be my obsessive need to check numbers that meant nothing before I had numbers to check. Before the book went up on pre-sale I spent much too much time checking to see if anyone else added the book to their TBR list on Goodreads and how many people on Netgalley gave the cover a thumbs up.

2. Stack my social media feed. Most of you know I use Feedly to keep up with all the blogs I read. So, lordy this is embarrasing, I created a new collection on feedly just for the amazing bloggers who agreed to be part of my cover reveal and tour. You could call this being organized, but that is not why I did it. So why did I? so that when my cover reveal and blog tour went live, I could log on to Feedly and feel like my book was everywhere. Yep, I'm a dork.

3. To do lists on crack. I always keep a to-do list. It's how I do things. But it got really out of hand the past month. I had little list in every notebook I could get my hands on, often writing the same thing down on multiple lists. Not only did this lead to a lot of unnecessary confusion, it drove my husband nuts that I had all these little notebooks everywhere. And despite recognizing that it was a problem early on, I refused to consolidate and instead kept adding new notebooks. I have a problem.

4. Middle of the night blog panic attacks. I am so glad that I was able to keep the blog running strong during my marketing efforts and be totally open with you guys. But in order to manage my time and still get everything done, it meant I wrote several posts at a time and pre-scheduled them to post automatically. This is good, except I'm ridiculous. With so many moving pieces, it wasn't uncommon for me to wake up in the middle of the night convinced that I didn't have a blog post for the next morning. See, I do care about you guys.

5. Schedule mayhem. I've always been a nightowl, staying up until 2 in the morning was normal. But I got completely out of hand during the past month of so. I found myself regularly staying up until 4 or 5 am, which of course, meant sleeping until 11 or 12, because even the crazy among us have to sleep some. This resulted in me losing track of what day it was and getting sick, which are both bad. I did get myself back on a normal (for me) schedule, shortly after the release. I'm starting to get back into my grove, just in time to throw it out of wack for holiday traveling.

Any of these sound familiar? What wacky habits did you develop while releasing your book?